Users found the app’s language overly technical and impersonal, especially during onboarding. The use of abstract terms made it hard to understand questions and reduced trust in the experience from the very beginning.
Beginner users misunderstood the “target area” selection. Instead of indicating discomfort or physical limitations, they chose the body parts they wanted to train. This led to mismatched recommendations and confusion about the app’s purpose.
The original product language relied on complex and abstract terms that confused users. Many also described EVA’s responses as robotic and impersonal.
To improve clarity and user engagement, we simplified the language throughout the app. EVA was given a more friendly and conversational tone, making her feel more attentive and responsive to user input.
User feedback and expert trainer input revealed that collecting health information before sessions could significantly improve the experience.
As a result, we introduced an option for users to indicate their health conditions when choosing yoga exercises. This enables the app to provide AI-powered, personalized recommendations tailored to each user’s needs.
Users can create personalized physical and mental workouts or explore curated exercises categorized by body focus and mood.
This enhancement aims to improve user engagement by offering more flexible and personalized exercise options, powered by AI.